The popularity of Crocs shoes has soared in recent years. The brand recently reported a 64 per cent rise in first-quarter revenue to a record $460 million. The company has also been making headlines with high-profile collaborations with celebrities. Most recently, Crocs were featured on the Oscars red carpet. Singer Questlove wore a pair of bright gold Crocs. In addition to celebrity endorsements, Crocs are going viral on social media. One video featuring Crocs has racked up over 115,000 likes.